Sport-Saller
IndustrySport
Textile
Founded1972 (1972)
FounderRichard Saller[1]
HeadquartersWeikersheim, Germany
Area served
Eastern Europe, West Africa
Key people
Margot Saller (owner)
Richard Saller (authorized signatory)
ProductsSportswear
Number of employees
50+
Websitesport-saller.de

Sport-Saller is a German sports equipment mail order company which focuses on association football products. The company was established in 1972 and is based in Weikersheim,[2] Baden-Württemberg.

Sports-Saller sells and distributes football equipment for teams and clubs, mainly kit uniforms, balls, and boots. The company manufactures and commercilises not only its own products but other brands goods as well.[1]

History

Sport-Saller was created in 1972 in Tauberrettersheim, Germany, by Richard Saller, who was a football coach at that time. Saller originally started as a footballing business, but soon turned its attention to creating a sporting goods company that develops, produces, and sells their own sportswear. Saller first opened a sportswear store with the idea of being able to equip local sports teams with the equipment they needed.[1]

The 2015–16 Lechia Gdańsk home shirt, manufactured by Sport-Saller

In 1990 Sport-Saller moved to Weikersheim where the company had built an office building, a sports shop, storage space, areas to organise dispatches, and areas for manufacturing.[3] Along with the new office building a modern sports hall was built to help train motivated and talented young players.[4] Saller also sponsor a series of initiatives, with the company promoting and sponsoring a series of football and sports schools for children around Germany[5]

In 2008, they replaced Uhlsport as the main suppliers of Arminia Bielefeld[6] but lost the contract 12 years later to Joma Sport.[7] In the past they also supplied Union Berlin replacing Nike in 2002[8] and 1. FC Köln[6] in the years 2002-2005 until when they were replaced by Adidas.[9]

The company expanded its operations to Georgia in 2008 and opened a trade centre in Tbilisi, supplying the Georgian Olympic Committee.[10]

In 2010, they signed a contract with the Gambia Football Federation with the deal including all the national teams, namely U17, U20 and U23 teams, the senior national team and the female national team.[11]

In 2014, they supplied the kits of Lechia Gdańsk[12] on a 2-year contract.[13]

In May 2018 they designed a special shirt for the last game of the season for Jahn Regensburg.[14]

In 2020, they supplied kits of Sandecja Nowy Sącz.

Sponsorship teams

Teams kits currently manufactured by Saller (2023)[15]

Football

National teams

Club teams

Fistball

  • Germany TV Oberndorf

Roller hockey

Volleyball

  • Germany TSV Röttingen 1895 e.V.

Former Sponsorships

Teams whose kits have previously been made by Saller

References

  1. 1 2 3 About us on Sports-Saller (in German)
  2. ↑ "Stadt Weikersheim: Home".
  3. ↑ "Sport-Saller, Sportartikel im Direktversand für Privat, Vereine und Händler: Sport Saller".
  4. ↑ "Unternehmen: Sport Saller".
  5. ↑ "Partner: Sport Saller".
  6. 1 2 Westfälische, Neue. "Mit Sport Saller in eine goldene Zukunft". Saison 04/05.
  7. ↑ "Das ist der neue Ausrüster von Arminia Bielefeld". TAG24.
  8. ↑ "1. FC Union Berlin kickt mit Saller". www.new-business.de.
  9. ↑ "1. FC Köln Trikots". News zur deutschen Fußball Nationalmannschaft.
  10. ↑ "Richard Saller at the Georgian NOC". geonoc.org.ge.
  11. ↑ "Sport Saller Germany sign contract with GFA - The Point Newspaper, Banjul, The Gambia". Thepoint.gm. 2010-09-15. Retrieved 2018-12-11.
  12. ↑ "Piłkarze Lechii wybrali numery na koszulkach". trojmiasto.pl. 8 July 2014.
  13. ↑ "Lechia Gdańsk pick up German kit deal". www.sportspromedia.com. 25 July 2014.
  14. ↑ "Jahn Regensburg will am Sonntag gegen Darmstadt 98 ein "Fußball-Fest" für die Fans feiern". 4 May 2018.
  15. ↑ "Sponsoring: Sport Saller".
  16. ↑ "David gegen Goliath: Der Kampf der Bundesliga-Ausrüster". www.handelsblatt.com.
  17. ↑ HTML & CSS code - Antonín Bureš - www.antoninbures.cz, JS & PHP - Petr Knop - www.petrknop.cz. "Sport Saller Is New Outfitter For The German National Team". Eurominifootball.com. Retrieved 2018-12-11.
  18. ↑ "VfR Aalen sign Sport-Saller sponsorship". 6 May 2015.
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