Roger Lindsay MacDonnell is a New Zealand businessman who co-founded the advertising agency Colenso in 1969. The agency gained notoriety for Michael Wall's "Dancing Cossacks" ad for the National Party in 1975.[1] MacDonnell retired from Colenso in 2010. That year he was appointed to the TVNZ Board by Minister of Broadcasting Jonathan Coleman. MacDonnell was TVNZ Board member for six years.[2] In 2016 he joined TRA, an insight agency in Auckland.[3]

References

  1. Drinnan, John (7 July 2007). "The Interview: Roger MacDonnell". The New Zealand Herald. Retrieved 11 September 2011.
  2. "Coleman appoints TVNZ board member". The Beehive. Retrieved 6 September 2022.
  3. "Arrivals & Departures: TRA signs Roger MacDonnell". M+AD!. 16 October 2016. Retrieved 6 September 2022.


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