Background

Hell in a Cell was an annual gimmick event produced by WWE since 2009, generally held in October. The concept of the show came from WWE's established Hell in a Cell match, in which competitors fought inside a 20-foot-high roofed cell structure surrounding the ring and ringside area. The main event match of the card was contested under the Hell in a Cell stipulation.^[1][2][3] Announced on September 1, 2020, the 2020 event was the 12th Hell in a Cell and featured wrestlers from the Raw and SmackDown brand divisions. The event aired on pay-per-view (PPV) worldwide and was livestreamed on the WWE Network.^[4]

Storylines

The event comprised seven matches, including one on the Kickoff pre-show, that resulted from scripted storylines, where wrestlers portrayed heroes, villains, or less distinguishable characters in scripted events that built tension and culminated in a wrestling match or series of matches. Results were predetermined by WWE's writers on the Raw and SmackDown brands,^[14][15] while storylines were produced on WWE's weekly television shows, Monday Night Raw and Friday Night SmackDown.^[16]

At Clash of Champions, Roman Reigns defeated Jey Uso to retain the Universal Championship after Jey's injured brother Jimmy Uso threw in the towel to stop Reigns from repeatedly assaulting Jey and forcing him to acknowledge Reigns as the Tribal Chief of the Anoa'i family. Although Jey refused, Jimmy reluctantly acknowledged Reigns as the Tribal Chief following the match.^[17] On the following SmackDown, a celebration ceremony was held to crown Reigns as the Tribal Chief. Reigns, however, refused to be named as such due to Jey not acknowledging him and Reigns called out Jey for a talk. After Jey continued to glance at the Universal Championship, Reigns gave Jey another title shot at Hell in a Cell with "the highest stakes of any match in WWE history", which Jey accepted.^[18] The match was confirmed as a Hell in a Cell match the next day.^[19] The following week, Reigns stated he wanted to hear Jey say "I quit", turning the match into the first-ever "I Quit" match contested inside the Hell in a Cell structure.^[20] On the October 23 episode, after The Usos tricked Reigns, which resulted in Jey attacking Reigns, Reigns declared that after he would make Jey say "I quit", Jey and Jimmy would have to take orders and acknowledge Reigns as The Tribal Chief or The Usos and their immediate families would be exiled from the Anoa'i family.^[21]

At SummerSlam, Drew McIntyre defeated Randy Orton to retain the WWE Championship.^[22] Orton earned himself a rematch for the title at Clash of Champions, where McIntyre retained once more and this time in an ambulance match. During that match, several legends whom Orton attacked over the past few months returned to seek their own vengeance against Orton, including Big Show, Christian, Shawn Michaels, and Ric Flair, who drove the ambulance.^[17] Although McIntyre celebrated with the legends on the following Raw, Orton attacked all of the legends backstage in their private lounge before the end of the show.^[23] The following week, Orton challenged McIntyre to a Hell in a Cell match for the title at the namesake pay-per-view, which McIntyre accepted.^[24]

At Payback, Bayley and Sasha Banks lost the WWE Women's Tag Team Championship.^[25] On the following SmackDown, they were unsuccessful in regaining the titles. Following the match, Bayley turned on and brutalized Sasha Banks, disbanding their team in the process.^[26] After Bayley retained her SmackDown Women's Championship via disqualification at Clash of Champions, Banks appeared and attacked Bayley with a steel chair.^[17] On the following SmackDown, Banks challenged Bayley for the title on the following week's episode.^[18] Banks won the ensuing match via disqualification after Bayley attacked her with a steel chair. In a backstage segment, Banks challenged Bayley to another championship match at Hell in a Cell inside the eponymous structure,^[20] which was confirmed the next day.^[27]

In May, Jeff Hardy was involved in a rivalry with Sheamus, which saw the latter attempt to exploit Hardy's past issues with alcohol. During a segment on the May 29 episode of SmackDown, Sheamus framed Hardy, who was arrested after allegedly crashing his car into Elias while under the influence.^[28] This also took Elias out of action for five months. Hardy and Elias were later drafted to the Raw brand in the 2020 WWE Draft on the October 12 episode of Raw, where Elias returned and attacked Hardy, costing him his match, believing that Hardy was not framed and had actually hit him with his car.^[29] The following week, after Elias' musical segment, Hardy (who was disguised as one of Elias' band members) attempted to attack Elias, who managed to escape. In a backstage interview, Elias challenged Hardy to a match at Hell in a Cell that was made official.^[30]

In early September, The Miz and John Morrison tried to steal Otis' Money in the Bank contract that he had won at the Money in the Bank event back in May, but they failed on multiple attempts.^[26][31] Miz then convinced management to trade Otis' girlfriend Mandy Rose to Raw as a way to "help Otis" so he could focus on cashing in the contract, however, after insults, Otis attacked Miz and Morrison.^[32] The Miz then threatened to file a lawsuit against Otis if he did not forfeit the Money in the Bank contract. Otis, backed up by his fellow Heavy Machinery tag team partner Tucker, stated he would not forfeit the contract.^[33] During the 2020 WWE Draft, Otis remained on SmackDown while Tucker, Miz, and Morrison were all drafted to Raw.^[20][29] Despite being drafted to separate brands, the trial over the Money in the Bank contract commenced on the October 23 episode of SmackDown with WWE legend John "Bradshaw" Layfield (JBL) serving as judge. After the hearing, JBL initially ruled in favor of Otis, however, Miz provided last minute evidence (bribery), thus JBL changed his ruling in favor of Miz and ordered that Otis would defend his Money in the Bank contract against Miz at Hell in a Cell.^[21]

Pre-show

During the Hell in a Cell Kickoff pre-show, R-Truth defended the 24/7 Championship against Drew Gulak. In the end, Truth performed the Lie Detector on Gulak to retain the title.^[34]

Also during the pre-show, Retribution's leader Mustafa Ali challenged The Hurt Business to a match on the main show, with one member of Retribution facing one member of The Hurt Business, and allowing The Hurt Business to choose the challengers.^[34]

Preliminary matches

The actual pay-per-view opened with Roman Reigns (accompanied by Paul Heyman) defending the Universal Championship against his cousin, Jey Uso, in an "I Quit" match inside the Hell in a Cell structure. During the match, Reigns viciously attacked Jey and performed multiple Spears on him, trying to force him to quit. Midway through the match, Jey attacked Reigns with a leather strap, however, Reigns retaliated by performing a Spear on Jey, after which, he attacked Jey with the leather strap. After Reigns attacked a seemingly unconscious Jey with a flurry of blows, the referee wanted to call the match off, however, Reigns incapacitated the referee as Reigns did not want the match to end in that way. Several referees and backstage personnel, including Adam Pearce, came out and implored Reigns to stop his assault on Jey. Reigns then obtained steel stairs, placed it on top of Jey and demanded Jey to acknowledge him as the Tribal Chief. As Reigns was about to attack an unconscious Jey with the steel steps, Jey's brother, Jimmy Uso, came out and pleaded with Reigns to stop. A conflicted Reigns showed remorse for his actions. However, Reigns then applied a guillotine choke on Jimmy. Jey eventually uttered "I Quit" to prevent Reigns from inflicting more damage on Jimmy, thus the match ended and Reigns retained the title. Following the match, The Wild Samoans (Afa and Sika), Reigns' uncle and father, respectively, stood on the entrance ramp and celebrated with Reigns as the Tribal Chief while The Usos looked on from the ring.^[35]

Next, Jeff Hardy faced Elias. In the end, Hardy attacked Elias with his guitar, thus Elias won by disqualification.^[35]

After that, Otis (accompanied by Tucker) defended his Money in the Bank contract against The Miz (accompanied by John Morrison). During the match, Otis attempted a Caterpillar on Miz, however, Morrison pulled Miz from the ring. Morrison attempted to attack Otis with the briefcase, however, the referee caught Morrison and ejected him from ringside. In the end, as Otis brought Miz back in the middle of the ring, Miz held onto the ring apron. Miz knocked Otis off and while the referee was distracted by the ring apron inside the ring, Tucker turned on Otis and struck him with the briefcase. Miz then pinned Otis to win the contract.^[35]

Backstage, Miz and Morrison celebrated and Miz put Raw's WWE Champion and SmackDown's Universal Champion on notice. Tucker then appeared and was interviewed about his actions where he stated that despite being the workhorse of Heavy Machinery, he was always overlooked as Otis stole the spotlight. Otis then emerged and brawled with Tucker.^[35]

In the fourth match, Bayley defended the SmackDown Women's Championship against Sasha Banks in a Hell in a Cell match. Bayley wielded a chair during her entrance and as the Cell lowered, Bayley attempted to attack Banks with the chair, however, Banks kicked the chair out of the ring and out of the Cell. Both utilized several weapons during the match, including chairs, kendo sticks, a table, and a ladder. Banks performed a Meteora on Bayley several times. Banks performed her own Bayley-to-Belly on Bayley onto a ladder for a nearfall. Bayley retaliated with a Bayley-to-Belly on Banks for a near-fall. In the climax, Banks placed Bayley's head in a steel chair and applied the Bank Statement on Bayley while stomping on the chair and forced Bayley to submit to win the title. After which, Banks posed on Bayley with one foot on her chest holding her newly won title. As a result of her win, Banks also became the third Women's Grand Slam and fourth Women's Triple Crown Champion.^[35]

Backstage, The Hurt Business accepted Retribution's challenge that was made on the pre-show. They decided that United States Champion Bobby Lashley would face Retribution's Slapjack with Lashley also defending his title. MVP also declared that there would be no cornermen in the match, barring himself, Cedric Alexander, and Shelton Benjamin from Lashley's corner and the other members of Retribution from Slapjack's. In what became the penultimate match, Lashley forced Slapjack to tap out to the Hurt Lock to retain the title. Following the match, Retribution came out and attacked Lashley only for The Hurt Business to come out and even the odds.^[35]

Main event

In the main event, Drew McIntyre defended the WWE Championship against Randy Orton in a Hell in a Cell match. During McIntyre's entrance, Orton (disguised as a cameraman) attempted to attack McIntyre; however, McIntyre fought back. After brawling around the Cell, McIntyre and Orton eventually fought inside the Cell and the match officially started. Orton dominated early by attacking McIntyre's injured jaw. Later, Orton used bolt cutters to cut the chain off the cell door. As Orton began walking up the ramp, he was attacked from behind by McIntyre. Both men scaled the Cell onto the roof where Orton attacked McIntyre with a lead pipe. As both men climbed down the Cell, Orton sent McIntyre crashing through the announce table. Back in the ring, McIntyre countered the RKO into a Claymore Kick, only for Orton to roll out of the ring. In the closing moments, as McIntyre attempted a second Claymore Kick, Orton countered with the RKO to win his tenth WWE Championship, and tying Triple H for the second most world championships overall at 14.^[35]

Raw

On the following night's episode of Raw, Drew McIntyre opened the show, stating that he would regain the WWE Championship again. He was interrupted by the new Mr. Money in the Bank, The Miz (accompanied by John Morrison). Miz taunted McIntyre on losing the title and also gloated about winning the Money in the Bank contract from Otis. The two faced each other later that night where McIntyre defeated Miz. Later that night, new WWE Champion Randy Orton was a guest on "A Moment of Bliss", where Alexa Bliss (who had aligned herself with Bray Wyatt and his alter-ego The Fiend) referenced Orton's past rivalry with Wyatt (their rivalry leading into WrestleMania 33, during which Orton set the Wyatt compound ablaze). McIntyre then came out and attacked Orton until the lights went out, signaling The Fiend. When the lights illuminated, The Fiend was standing behind Orton on the entrance ramp while McIntyre stood in the ring. McIntyre continued to brawl with Orton while The Fiend departed.^[37] On the November 16 episode of Raw, McIntyre defeated Orton to regain the title.^[38]

Also on the following Raw, The Hurt Business (MVP, United States Champion Bobby Lashley, Shelton Benjamin, and Cedric Alexander) faced Retribution (Mustafa Ali, Slapjack, T-Bar, and Mace) in an eight-man tag team elimination match. In the climax, the match came down to Benjamin and Alexander of The Hurt Business and Ali of Retribution. Ali attacked Alexander with a steel chair. Ali was disqualified thus Retribution lost the match.^[37]

Also on the following night's Raw, focus shifted towards WWE's next pay-per-view, Survivor Series. Both Jeff Hardy and Elias participated in the qualifying matches for Team Raw that night; Hardy lost his qualifier match, and then later distracted Elias, which caused him to lose his match. Hardy then attacked Elias with Elias' own guitar following the match.^[37] The following week, Hardy defeated Elias in a guitar on a pole match.^[39]

SmackDown

Universal Champion Roman Reigns (accompanied by Paul Heyman) opened the following episode of SmackDown, alongside Jey Uso. Jey stated that he despised Reigns for his actions, however, Reigns stated he did what he had to do. Reigns then gave Jey until the end of the night to fall in line and take orders or be exiled from the family. Later that night, Jey faced Daniel Bryan in a Survivor Series qualifier match for Team SmackDown. Reigns came out midway through the match and watched on from ringside. After Jey defeated Bryan, Jey finally accepted Reigns as the Tribal Chief. Jey then attacked a defenseless Bryan and put him through an announce table, which pleased Reigns.^[40]

Also on the following SmackDown, new SmackDown Women's Champion Sasha Banks celebrated her victory and stated that with Bayley now in her past, she would go on to defeat Raw Women's Champion Asuka at Survivor Series. Bayley then interrupted Banks and taunted her on how she can never successfully retain her championships after winning them, after which she proceeded to challenge Banks to a title rematch the following week, which Banks accepted.^[40] On the subsequent episode, Banks broke her string of unsuccessful singles title defenses and defeated Bayley to retain the title.^[41]