The Color Code Personality Profile also known as The Color Code or The People Code is a personality test designed by Taylor Hartman.[1] Despite being widely used in business and other fields, it is considered a pseudoscience.[2]

Classifying the motive types

The Hartman Personality Profile is based on the notion that all people possess one of four driving "core motives".[3] The Color Code is based on four types of personality, identified by color: Red, (motivated by power); Blue, (motivated by intimacy); White, (motivated by peace); and Yellow, (motivated by fun).[4] Although demographic groups vary, Hartman suggests that Reds comprise 25% of the population; Blues 35%; Whites 20%; and Yellows 20%.[5] There is no scientific proof to support these claims.[6]

Criticism

The Hartman Institute and its many subsidiaries offer "coaches" to businesses seeking to improve interpersonal relations, for career counselling, or to collect data for use in hiring practices.[7] The test informally passes most psychometric measures of reliability and face validity,[8] but this may be attributed to the open predictability of the test. The criteria are likely self-fulfilling to an extent. Although internal and small sample corporate-sponsored data have been reported,[9] no peer-reviewed studies of the psychometric value of the test exist.

See also

References

  1. "Ross and Carrie Find Their True Colors: The Color Code Edition". Oh No Ross and Carrie. 2 May 2021. Retrieved 2021-05-06.
  2. Goldberg, Emma (2019-09-17). "Personality Tests Are the Astrology of the Office". The New York Times. ISSN 0362-4331. Retrieved 2023-09-18.
  3. Hartman, Taylor (1998). The Color Code. Scribner. p. 36. ISBN 0-684-84376-5.
  4. Doc7. https://web.archive.org/web/20120210214421/http://forum.tufat.com/archive/index.php/t-18989.html. Archived from the original on 2012-02-10. {{cite web}}: Missing or empty |title= (help)CS1 maint: numeric names: authors list (link)
  5. Hartman, Taylor (1998). The Color Code. Scribner. p. 40. ISBN 0-684-84376-5.
  6. Hardy, Benjamin. "Most personality tests (like Myers-Briggs) are junk science and can make you cling to a label — instead, focus on making meaningful change". Business Insider. Retrieved 2023-09-18.
  7. "Validation analysis of the Hartman Value Profile (Standard Version - Byrum Method)" (PDF). 2005. Archived from the original (PDF) on 2013-12-19. Retrieved 2013-10-29.
  8. Ault, John T.; Barney, Steve T. (2007). "Construct Validity and Reliability of Hartman's Color Code Personality Profile". International Journal of Selection and Assessment. Wiley. 15 (1): 72–81. doi:10.1111/j.1468-2389.2007.00369.x. ISSN 0965-075X. SSRN 969150.
  9. "Validity Studies of the Hartman Profile Model". Archived from the original on 2013-10-31. Retrieved 2013-12-04.
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