Adam Powell
Born
Adam Christopher Thurai Powell

(1981-08-11) 11 August 1981
Hammersmith, London, England
Occupation(s)Music video director, editor, photographer
Years active2004–present
Websiteadam-powell.com

Adam Christopher Thurai Powell, (born 11 August 1981) is a British director. His work directing music videos spans a wide range of genres, including hardcore, rock, hip-hop and pop. His portfolio includes many mainstream artists such as Bring Me the Horizon,[1] Example,[2] Jamie T,[3] The 1975,[4] and Charli XCX.[5] He was nominated as Best New Director at the UK Music Video Awards in 2009.[6] His video for The 1975 track "UGH!" was also nominated for 'Best Group Video' Award at the MTV VMA's in Japan.[7][8]

Career

Powell began his interest in film while shooting amateur skate videos, and editing them at home. After the initial buzz of editing these short clips to music, he began catering for bands who wanted him to create low budget music videos. He was able to build momentum as one of the UK's most prominent music video directors after signing for Black Dog Films, Ridley Scott Associates[9]

In 2013, for the musician Sivu, Adam Powell made the decision to create a music video purely from the imagery shown while the artist was in an MRI machine.[10][11] Of the result Powell explained, “The video is a collection of data gathered from MRI scans and is inspired by research into improving the management of children born with cleft lip and palate. I've just recently been obsessed with the idea of capturing images without conventional cameras/lenses.”[12]

Adam Powell has also worked as an editor for James Copeman on Magnetic Man's "Anthemic" featuring P Money[13] and Vato Gonzalez's "Badman Riddim (Jump)".[14] Adam briefly stepped outside the realm of music videos when he took on the role as editor for Rose McGowan's directorial debut, in her short film 'Dawn' which premiered at the Sundance Film Festival.[15] He has also worked alongside Swedish director Jonas Åkerlund as Second Unit director on The Rolling Stones’ "Doom And Gloom" and has also worked with Åkerlund as editor on commercials for various clients such as Lexus, H&M and Johnnie Walker.[16]

Videography

References

  1. "Bring Me The Horizon Unveil New Video For "The Sadness Will Never End"". Epitaph Records. 12 October 2009.
  2. "Example - Changed The Way You Kiss Me". MTV. 7 December 2013.
  3. "Jamie T - Emily's Heart". MTV. 26 June 2013.
  4. "Watch the 1975's Sleek, Neon 'Ugh!' Video". Rolling Stone. 18 December 2015.
  5. "Charli XCX Robs Gas Station, Evades Stripper Police in Wild 'Doing It' Video". Rolling Stone. 21 January 2015.
  6. "UK Music Video Awards 2009 – the Individual award nominations in full". Promo News. 1 October 2009. Archived from the original on 10 May 2017. Retrieved 22 August 2016.
  7. "Best Group Video Nomination: The 1975 - UGH!". MTV Japan.
  8. "MTV Video Music Awards Japan Announces Nominees". NME Japan. 1 September 2016.
  9. "Adam Powell: How I Became A Music Video Director". soundonsound.com. 1 February 2011.
  10. "Sivu MRI Video: British Musician Releases Mesmerising Imagery Created Using A Hospital Scanner (VIDEO)". The Huffington Post. 31 January 2013.
  11. "Artists use real-time MRI footage to create music video". CNET. 28 January 2013.
  12. "This Is What Your Brain Looks Like While You're Belting Out a Pop Song". Vice Magazine. 1 February 2013.
  13. "Magnetic Man feat P Money 'Anthemic' by James Copeman". promonews.tv. 11 July 2011.
  14. "Vato Gonzalez' Badman Riddims by James Copeman". promonews.tv. 31 May 2011.
  15. "Dawn by Rose McGowan". Hollywomen. 12 October 2014.
  16. "The Rolling Stones 'Doom And Gloom' by Jonas Åkerlund". Promonews.tv. 23 November 2012. Archived from the original on 11 September 2016. Retrieved 7 August 2016.
  17. "BEHIND THE SCREEN: LONDON IS THE REASON". Rock Sound. 23 May 2009.
  18. "Jamie T's Sticks & Stones by Adam Powell". promonews.tv. 28 May 2009. Archived from the original on 27 August 2016. Retrieved 19 August 2016.
  19. "SKUNK ANANSIE 'Tear The place Up' (HD video) from SMASHES AND TRASHES". Zildjian.
  20. "Jamie T - The Man's Machine". MTV. 3 November 2009.
  21. "Video: Giggs f. B.O.B., 'Don't Go There'". The Fader. 16 February 2010. Archived from the original on 10 May 2017. Retrieved 8 September 2016.
  22. "Jamie T - Emily's Heart". MTV. 26 June 2013.
  23. ""Giggs' Hustle by Adam Powell"". promonews.tv. 26 August 2010. Archived from the original on 24 August 2016. Retrieved 19 August 2016.
  24. "Tinchy Stryder's Game Over by Adam Powell". promonews.tv. 3 November 2010. Archived from the original on 10 May 2017. Retrieved 19 August 2016.
  25. "Brother's Darling Buds of May by Adam Powell". promonews.tv. 28 January 2011.
  26. ""Example - Changed The Way You Kiss Me"". MTV. 7 December 2013.
  27. ""Tellison Say Silence(Heaven & Earth) Video by Adam Powell now live on Tellison's website"". AAA Music. 13 May 2011.
  28. "Josh Osho feat Ghostface Killa's Redemption Days by Adam Powell". promonews.tv. 18 May 2011. Archived from the original on 22 August 2016. Retrieved 19 August 2016.
  29. "Get on down with Down I Go at The Aubin Cinema". Time Out. 5 October 2011.
  30. "Birdy 'People Help The People' by Adam Powell". promonews.tv. 7 October 2011.
  31. "Example Unveils Behind The Scenes Film For 'Midnight Run' Video". Capital FM. 9 November 2011.
  32. "Man Like Me 'Squeeze' by Adam Powell". promonews.tv. 9 May 2012.
  33. "Michael Kiwanuka 'I'll Get Along' by Adam Powell". promonews.tv. 2 May 2012.
  34. "Example 'Say Nothing' by Adam Powell". promonews.tv. 9 August 2012.
  35. "Tinchy Stryder's Take The World featuring Bridget Kelly by Adam Powell". promonews.tv. 22 November 2010.
  36. "Sivu Interview". Fred Perry.
  37. "Gig Of The Day – SIVU". Amazing Radio. 7 August 2013.
  38. "SUB. NEWS: THE 1975 RELEASES VIDEO FOR "SEX"". Substream Magazine. 31 July 2013.
  39. "WATCH: SIVU UNVEIL NEW 'I LOST MYSELF' VIDEO". DIY. 23 October 2013.
  40. "THE 1975 DON'T TAKE THEMSELVES -- OR ANYTHING -- TOO SERIOUSLY IN THEIR CHEEKY 'GIRLS' VIDEO". MTV. 25 October 2013.
  41. "Premiere: Sivu - Can't Stop Now (Jack Steadman Remix)". Clash. 13 March 2013.
  42. "VIDEO: THE 1975 – HEART OUT". Crack in the Road. 8 September 2014.
  43. "CRUSHING ON CIRCA WAVES". TopShop. 3 February 2015. Archived from the original on 21 September 2015. Retrieved 8 September 2016.
  44. "jessie ware - you & i (forever)". MTV. 3 December 2014.
  45. "Charli XCX and Rita Ora Go Thelma & Louise in 'Doing It' Video". Pitchfork Magazine. 20 January 2015.
  46. "The 1975 reveal fluorescent video for 'UGH!'". NME. 18 December 2015.
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