time-on-device

English

Alternative forms

Noun

time-on-device (uncountable)

  1. (gambling) The time spent playing on a gaming machine, seen as a metric.
    Synonym: TOD
    • 2012, Natasha Dow Schüll, Addiction by Design, →ISBN, page 59:
      Complementing efforts to extend time-on-device by anticipating players’ conscious desires, another set of design strategies operate at an unconscious level, much like the affective appeals of architecture and ambience.
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