platformization

• platformisation

platform +‎ -ization

platformization (uncountable)

1. (Internet) The increasing domination of the Internet by a number of large companies whose products function as markets for content.
   • 2019, Marc Steinberg, The Platform Economy: How Japan Transformed the Consumer Internet‎, U of Minnesota Press, →ISBN:

     For [Anne] Helmond, the platformization of the web is a process whereby social media platforms […] extend their tentacles into the rest of the web, following users in their browsing activities, using API plugins to permit Facebook commentary on far-flung websites, allowing Facebook the ability to sell users ads about things they were browsing, and generally connecting the web at large back into the closed Facebook platform.

   • 2019 February 13, Paolo Gerbaudo, “One person, one click: is this how to save democracy?”, in The Guardian‎:

     For Miguel Ardanuy, a former participation coordinator of Podemos, the ultimate aim of this “platformisation of the party” is to “construct a different model of party, a party more open and responsive to society, where you do not need a membership card in order to participate”.

2. (Internet) Conversion into a self-contained platform.
   • 2021, Paul McDonald, Courtney Brannon Donoghue, Timothy Havens, Digital Media Distribution: Portals, Platforms, Pipelines, page 148:

     These developments are framed conceptually by the distinctions between platforms and portals and, in turn, the processes of platformization and portalization.

• walled garden