nonincentive

non- +‎ incentive

nonincentive (plural nonincentives)

1. That which is not an incentive.
   • 2001, David A. Aaker, Developing Business Strategies, page 145:

     Xerox, for example, had a virtual monopoly on copiers in the 1960s, and because of its lease strategy, had a money flow that was difficult to spend. There were therefore significant nonincentives for Xerox to invent a small office copier.

• inconvenient