multi-level marketing

multi-level marketing (uncountable)

1. A sales system under which the salesperson receives a commission on his or her own sales and a smaller commission on the sales from each person he or she convinces to become a salesperson.

Multi-level marketing is considered a legitimate business if the emphasis is primarily on the sale of products or service. See pyramid scheme for details of illegal schemes that rely heavily on recruitment of new investors to make money.

• MLM
• network marketing
• pyramid selling
• referral marketing

• direct selling