hype cycle

English

Noun

Lua error in Module:utilities at line 142: attempt to perform arithmetic on local 'h' (a nil value)

  1. (business, marketing) The various stages in the adoption of a new technology or product.
    • 2023 October 9, Tressie McMillan Cottom, “Ozempic Can’t Fix What Our Culture Has Broken”, in The New York Times‎, →ISSN:
      It is hard to recall the last time a drug so excited the general public. Fen-phen in the 1990s, maybe? Viagra or Botox in the 2000s? Each had amazing hype cycles but none as explosive as Ozempic.
This article is issued from Wiktionary. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.