キャッチコピー

Japanese

Etymology

Wasei eigo (和製英語; pseudo-anglicism), derived from catch +‎ copy.[1]

Pronunciation
  • (Tokyo) キャッチコ​ピー [kyàtchí kóꜜpìì] (Nakadaka – [4])[1]
  • IPA(key): [kʲa̠t̚t͡ɕi ko̞pʲiː]

Noun

キャッチコピー • (kyatchi kopī) 

  1. text in an advertisement or blurb that is printed large to catch the attention of the reader; tagline

References
  1. Matsumura, Akira, editor (2006), 大辞林 [Daijirin] (in Japanese), Third edition, Tōkyō: Sanseidō, →ISBN
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