TV Everywhere

TV Everywhere (also known as authenticated streaming or authenticated video on-demand)[1] is a type of subscription business model.

The Cable & Telecommunications Association for Marketing introduced a logo (pictured) intended for marketing TV Everywhere services.

References
  1. Ingraham, Nathan (October 8, 2012). "Starz Play and Encore Play 'authenticated' streaming video now available for Cox customers". The Verge. Vox Media. Retrieved January 2, 2014.
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